Origin - 根源
There are traditions in China and Asia slowly being erased. From demolished historic buildings to fading craftsmanship, a sight disheartening to see.
GINYU was establish with the vision to preserve and carry on a time-honored family tradition from the founders' grandfather. Even the GINYU's logo is derived from the brand logo established by their grandfather. Apart from representing and preserving the ancestral heritage, this also signifies the importance of family relationships and reunions. GINYU, 'GIN' meaning 'present' implies modern day presentation applied to oriental elegance; while 'YU' meaning 'hard metal or treasure' resonates with the brand provenance and philosophy.
Design - 設計
GINYU is a story of traditional craftsmanship that rejuvenates heritage art forms. Each product is unique, delicately crafted and been designed to preserve and innovate traditions. GINYU aims to change the perceived notion of cold metal finishes by touching hearts with the warm memories and sentiments it holds.